Revolutionizing Golf with Innovative Technology
Imagine being able to play a friendly round of golf with your crew, no matter where they live. Game on, anytime, anywhere. Challenging your buddies to a game from across the country or even from across town is now possible thanks to some innovative tech created out of Lake Elmo, Minnesota.
The company SmartPin has transformed the traditional pin by integrating a 360-degree camera into each flagstick, capturing all the action in a truly new way with a never-before-seen angle. The SmartPin flagstick is paired with a mobile app to capture the action from the tee to the green, turning par 3s into games of skill with huge prize money, distance detection, and highlight videos.
SmartPin is gamifying the green, allowing any participant to win more than just bragging rights.

How SmartPin Technology Works
- A player downloads the mobile app and selects the player - either themselves or another player who authorized them to start a game for them.
- Confirm the game you want to play. A default game will be selected, but if you're feeling your swing is on point, you can up the challenge all the way up to a $100 game, or if you're feeling off, you can select lower amounts or even a free game.
- Hand the phone to a friend to frame the shot and hit record.
- Swing away!
Advanced Recording & Analysis Features
The smart tech then records your swing, calculates the distance, and once you're on the green, the SmartPin flagstick will record every chip and putt. The app then compiles a highlight reel of the hole within minutes and sends you the video to share with friends and on social media.
Prize Money & Competition Opportunities
As for the prize money, amateur golfers who are 18+ can be in league to win a daily jackpot through SmartPin's games, Gimmes or Aces. Gimmes are tee shots that finish three feet or less from the hole. Aces are hole-in-ones.
Every daily winner and those who qualify just by playing, also get a shot at the big leagues: the multi-stage SmartPin Million Dollar Shootout at year's end.

Benefits for Golf Course Owners
Attracting & Retaining Players
Gamifying the game of golf with tech like SmartPin opens up endless possibilities for golf courses to attract new players and revitalize the game for current golfers. Smart tech creates new incentives to build player loyalty and encourage them to return and try to win that daily jackpot.
Even if players don't play for money, it creates a fun, challenging, and accessible thrill for players of all skill levels. Beyond SmartPin's games, courses can implement their own games, including skill games, mini golf, shootouts, and long-put challenges.
Revenue Generation & Marketing Advantages
Tech like SmartPin is a revenue-generating machine for golf courses, turning players into social media influencers, driving course awareness with their highlight videos. Essentially, free marketing for golf courses. Not to mention, marketing with broadcast-quality video.
Professional Golf League Adoption
TGL, the new golf league backed by Tiger Woods and Rory McIlroy's TMRW Sports, chose SmartPin as its official flagstick tech, utilizing the smart technology in the Presidents Day Tripleheader. An innovative ferrule and cup connect to power the camera and transmit video for real-time processing, broadcasting, and replays.
Fans enjoyed unprecedented angles of the game, bringing them from the sidelines right onto the green.
The Future of Golf Technology
Combining cutting-edge technology and friendly competition creates an entirely new way to play, share, and experience the game of golf. And for golf courses, it's a powerful tool to drive traffic, boost engagement, and modernize the game for a new generation of golfers.
Because the future of golf isn't just on the green, it's on a screen.